Product Alignment Canvas
Map out how four "stream teams", or smaller product teams, can own core metrics that ladder up to an organization-level North Star.
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Your Product Teams Are Optimizing for Metrics That Don't Matter
Your checkout team just shipped a feature that increased conversion by 12%. Your onboarding squad reduced time-to-value by 2 days. Your growth team boosted activation by 8%.
Great quarter, right?
Except revenue is flat. Churn is up. And your CEO is asking what the product org actually delivered.
Here's the problem: each team has metrics. Each team hit their goals. But nobody can draw a straight line from "checkout conversion up 12%" to "company grew by $2M ARR." So leadership sees a product org that's busy... but not necessarily moving the business forward.
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